THE ASK

Kicking off the second year with brand ambassador Kristen Bell, La-Z-Boy’s challenge was to articulate a range of style and furniture, while reminding our audience that they sell more than just recliners.

THE SOLUTION

We tapped in to Kristen’s world — creating whimsical and playful spots that tactically show off the style and versatility of La-Z-Boy while standing up to a little at-home chaos.

AD | Priscilla Karamzadeh
TEAM | Ariel Shukert + Krystle Mullin (CD), Jessica McEwan (CW)